Micro Production

The song we have chosen to do is a song by the band Bella Diem called Hypnotised.

Target Audience,     

    TRENDIES

We thought that the target audience for our music video would be trendies from the aspirant group. By using the UK Tribes website we found out more about this group which helped us to think why we thought they'd enjoy our music video. Trendies like finding whats hot before it hits the mainstream. We thought this suited our song as its non mainstream since it will be low budget and be a video to a song by the quite unknown artist Bella Diem. Music is one of trendies main loves and they enjoy finding new things online which would be the place where our music video would be shown. They enjoy going to festivals, many of which have not well known performers singing a variety of genres. All of this leads us to believe that trendies would be the kind of people to enjoy our music video. 

This is the CD cover for the song we used in our music video. The setting is the same as some places featured in the video and shows each of the characters within the video.

This is the poster for our single Hypnotised. The photo is the same as the one on the CD cover and is shot in a place where some of the music video was filmed. Having the same picture for both makes it more memorable and people will recognise the CD cover after seeing the poser advertising it. This could create a bigger audience. 

This is our final music video. We focussed on the idea of the boy being the only thing in colour connoting that its all the girl see's and she's hypnotised by him. The video also connotes that the 2 may have had a past relationship together.